The start of the Sailing Season and the new Rolex. Rolex Yacht-Master 40 is a new Oyster Perpetual with everose gold and black gloss finish dial. This nautical luxury watch has multicolour sapphires, green tsavorities and one diamond.
And because of its nature, it is waterproof to 100 metres. The co-operation with Rolex and Sailing stretch back to the 1950s.
The second model of the Yacht Master series is the Yacht-Master ii. This professional regatta watch was created in 2007. It features an exclusive function developed by Rolex: a programmable countdown with a mechanical memory that can be synchronized on the fly. A function that is required for precise timing during the crucial starting sequence of a regatta.
Luxury goods sales have showed positive trend after the UK´s Brexit. According to national statistic and Swiss Watch Industry the luxury watch export to the UK increased by over 13 % in July. The main reason has been the weak sterling. According to the industry leaders, Britain is now the fastest growing major market for Rolex watches.
Also the world largest luxury goods maker the French LVMH (MC:FP) Group showed sales above the analyst estimates during the summer. The stock price of this industry leader has increased by 9,4 % on year.
The US jewelry company Tiffany ( (TIF:US) reported second quarter profit above the market estimates. The Italian fashion company Prada (PRDSF:US) announced increased investments in e-commerce for the year 2017, but the company also made statements that Prada will retrun to growth in sales and earnings next year.
The British SUV maker Aston Martin announced that it will be moving its business core also to consumer products like Hermes and trying to appeal also more female customers.
In general the Luxury goods and apparel industry will be moving more towards e-commerce globally and the consumers have also noticed the tax-free shopping centers in the global airports. The sales of luxury goods at the airports have also increased by nearly 30 % according to Global Blue.
If we are used to use smart phones, would it be easy to use smart watches? Not necessarily. Although it is nice to have some functions in your wrist all the time, I found that it is important to think first what do you really want from these gadgets. Do you want to see all the emails and social media happenings or is it purely for the design, clock and phone elements? The functionalities in these smart watches are really different. So, there is no one size fits for all. But there is one important thing to remember, these watches are working with your mobile phone.
Maybe it is nice to see all the alerts, the incoming calls and maybe take a picture? Soon we all wear smart devices: in our ears, in our eyes and in our wrists. This is already now the situation if you think about Google glasses, smartphones and smart watches. According to Strategy Analytics last year 1, 9 million smart watches were sold and the major market dominant was Samsung, with 61 per cent market share.
What kind of design there would be if the real watch makers like Rolex, Longines, Patek Philippe or Swatch would join the high tech industry with these products? One thing is sure: the watch should be traditional one, I mean with the functionalities, but the design and mobile phone elements would be extra elements with new thinking. Oh, there are so many opportunities and looking forward to see one!